About Forget The Hype
First up - who am I?
For those unfamiliar faces, hey. 👋 I'm Richard King, Founder & CEO at The Alliance, Europe's fastest-growing media company.
Since you're here, you must be curious about my newsletter.
Hopefully, this page answers your questions. If not - feel free to message me on LinkedIn. I can always do with more friends.
Why am I writing this newsletter?
Forget The Hype is here to give you real advice from someone who’s had some success (five startups, three exits), but learned valuable lessons along the way.
I want to focus on the fact that success takes more than a cheat sheet.
It requires effort, persistence, resilience, hot-as-sh*t strategy, and continuous learning.
I'll share my journey building products, teams, businesses, and communities. And, the occassional funny story. To lighten the mood.
My favorite talking points:
- Building bootstrapped companies
Why go-to-market efficiencies are a non-negotiable - How to spot and nurture talent
Strategies for building high-performing and efficient teams - Product marketing - why won’t I shut up about it?
How effective product marketing drives business success. - Operational excellence + a great culture. It is possible.
The nuts and bolts of business operations and fostering a winning culture. - What does leadership really mean?
The changing expectations of what it means to be a “boss.”
Why subscribe?
You'll get access to the full archive of everything that's been published before and everything that's still to come.
Plus, new content will be sent straight to your inbox and you'll also join a community of other subscribers who share the same interests. (Friends!)
Where else to hear me talk?
If you can't wait a week for the new editions, I share daily posts from my personal account.